Studebaker: Israeli afterlife is the unlikely and little-known story of how the famed Hoosier car brand came back into production in the Holy land after the Studebaker Plant’s closure in South Bend. This lecture will explore Israel’s first Tycoon’s risky vision of a “Detroit of the Middle East” in the city of Haifa, with Studebaker being its flagship Car Brand in the mid to late 1960s.

ABOUT SPEAKER SERIES

The Studebaker Museum Speaker Series, presented by the Campisi Family Education Fund, is held in the Wiekamp Auditorium. Regular Speaker Series admission is $2. Regular admission fees apply to tour the Studebaker National Museum and The History Museum. Studebaker National Museum and Campus members are admitted free!