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Studebaker’s Early Autos

A Flanders automobile sits with its driver in front of a dealership front window
Sep 27, 2022 Studebaker’s expanded its corporate family significantly in the early 1900’s in order to enter the automobile market  One if its first additions was the assets of the failing General Automobile Company of Cleveland, Ohio  The General plant produced Studebaker-branded two-cylinder automobiles in 1904-05   As the market shifted to Read More →

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1937 Hupmobile 618-G (Aerodynamic)

Image of a 1937 Hupmobile 618-G (Aerodynamic) finished in red.
Sep 08, 2022 The Aerodynamic Hupmobile was originally designed by industrial designer Raymond Loewy in 1934 with assistance from Amos Northup, both early proponents of streamlining The new Hupmobile eliminated the traditional freestanding headlight assemblies and faired them into the fender catwalks The initial design also featured a unique wraparound Read More →

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The Rockne Automobile

Studebaker's Rockne sits in front of some tress with a stone building faintly visible in the background. A man drives with car while a man and a lady stand on the other side of the car to admire it. This is a black and white image.
Aug 19, 2022 The automobile that became the Rockne was developed by Ralph Vail and Roy Cole, two independent automotive engineers from Detroit, Michigan In early 1930, Vail and Cole were contracted to create a new automobile for the Willys-Overland Corporation of Toledo, Ohio Two prototypes were built and received an enthusiastic response from the Read More →

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1934 Chrysler Airflow

The image shows a Chrysler Airflow finished in yellow. The front end show the major influences of streamlined design.
May 12, 2022 Walter Chrysler was known for his willingness to push the envelope of innovation, and his company’s 1934 Airflow was no exception Chrysler engineer Carl Breer styled the radical body shape through the use of a wind tunnel Breer’s colleague, Fred Zeder, created an early ‘unibody’ design consisting of a square tubing skeleton welded to the Read More →

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Packard

Packard 1955 Caribbean Advertisement Literature
Apr 22, 2022 In 1899, brothers James Ward Packard and William Doud Packard built the first Packard automobile in their native Warren, Ohio In 1900, they formed the Ohio Automobile Company in partnership with George Weiss, which was soon renamed the Packard Motor Car Company and moved to Detroit, Michigan The company grew rapidly, and soon became America’s Read More →

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1941 Studebaker Coupe-Delivery

1941 Coupe-delivery Studebaker in Blue with Pale blue accents.
Feb 28, 2022 Studebaker offered the Coupe-Delivery version of the Champion beginning with that model’s 1939 debut A small pickup box was substituted for the Champion’s trunk lid to create a quarter-ton pickup truck Aside from the pickup box, the Coupe Delivery was identical to a Champion Coupe - no heavy-duty or “truck specific” equipment was used Read More →

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Pierce-Arrow

Pierce-ARrow add with blue, orange, and grey
Feb 07, 2022 Pierce-Arrow was one of the oldest and most respected names in the industry During the early 1900s, Pierce-Arrow, along with Packard and Peerless (the so-called “Three P’s”) were considered America’s finest luxury automobiles The company was founded in 1865 by George M Pierce in Buffalo, New York as a domestic goods manufacturer It Read More →

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Palm Springs: Designing the Avanti

This sketch was drawn in Palm Springs as the designers figured out what the Avanti would be. There are notes scrawled all around the car sketch with Raymond Loewy's signature in the corner.
Jan 31, 2022 To meet Studebaker’s deadline, Loewy and his design team set up shop in a rented bungalow in Palm Springs, California, not far from one of Loewy’s homes The team consisted of John Ebstein, a longtime Loewy lieutenant who served as the Avanti’s project coordinator, Bob Andrews another Loewy veteran whose resume included work on the 1948 Read More →

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Studebaker’s Last Dance: The Avanti

Studebaker's Last Dance: The Avanti
Jan 07, 2022 Sales were slow at Studebaker in early 1961 This was not an unfamiliar position as Studebaker had lost money each of the previous eight years except for one (1959) In an effort to right the ship, Studebaker’s board of directors brought in a new president on February 1, 1961, and was considering leaving the automobile business altogether if Read More →

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1911 Ann Arbor Convertible Touring

1911 Ann Arbor
Dec 10, 2021 In the early 1900s, hundreds of Midwest communities were home to startup automobile manufacturers and Ann Arbor, Michigan, was no exception The Huron River Manufacturing Co of Ann Arbor believed that rural Americans needed a dual-purpose vehicle to transport the family to church on Sunday and bring products to market on Monday The Ann Read More →

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